What is one of the key duties a licensee has towards their client?

One of the key duties a licensee has towards their client is to act in the best interest of the client. This duty, often referred to as the fiduciary duty, is fundamental to the relationship between a real estate agent and their client. When a licensee acts in the best interest of their client, they prioritize the client's needs and objectives above their own or any other interests. This involves providing honest advice, negotiating terms that are favorable to the client, and ensuring that all actions taken align with the client's goals, whether buying or selling property.

This principle is rooted in the trust that a client places in their agent and is critical for maintaining a professional standard of conduct in real estate transactions. By fulfilling this duty, the licensee upholds ethical standards and contributes to a positive and effective working relationship with the client.